- Integrate Google Tag with Crazy Egg. (Optional)
- Watch this clip for a quick walkthrough.
- FB Pixel/Google Tag Manager Integration
- New Pixel Creation/Google Tag Integration
- Navigate to Pixel within “Events Manager” in Facebook.
- Go to Partner Integrations
- Click to Link Integrations and select Google Tag Manager
- Input login information to login popup
- Watch this clip for a quick walkthrough.
- Custom Conversion Creation (Creating Facebook Event Submit Applications)
- Input the links in the test events field and make sure that the events fire.
- Once events have fired and you have verified that the custom conversions are working properly, clear the test data.
- For “Submit Applications” the following is the tracking code that will be placed on step 2 of the Funnel.
- fbq(“track”,”SubmitApplication”);